The Smart Marketing Team are discussing the sixth and final pillar of SEO in our 6 part series - User Experience.
In the past 5 episodes the team have discussed Readability, Relevancy, Popularity, Authority, and Trust. All of these add up to your sites User Experience rating.
User Experience begins on the search engine page, creating strong meta titles will ensure customers come into your site. The importance of site speed and mobile capabilities are huge, and growing every year!
The depth of Use Experience is vast, there are several majorly detailed measurements and tools to increase it, but starting with the 6 pillars of SEO in their simplest form will guarantee you rank and succeed.